Sports professionals experience unique earnings patterns and the nature of their career means that circumstances can change very quickly.

However, with careful financial planning, and by getting into good habits early, career earnings can support you, and your family, at each stage of your life and throughout retirement.

Our Li & Coopers Sports Group was formed so that athletes with little time, but significant wealth or earnings potential, are able to have all aspects of their financial affairs expertly managed under one roof.

As a team of chartered financial planners, tax advisers and investment managers, we set ourselves apart in being able to take a complete view of your financial requirements.

How we can help

Acting as your personal financial director, we can develop a strategy for your finances including:

  • Budgeting - during and following a competitive career
  • Income forecasting based on different earnings and savings scenarios
  • Advice on saving into pensions, ISAs and other investments
  • Personal tax advice
  • Image rights and transfer fee planning
  • Tax efficient sponsorship deals
  • Insuring against injury or illness
  • Completing tax returns

Our credentials

We understand sports professionals
Our Sports Group works with a wide range of athletes, executives, clubs, organizations and governing bodies. We use this insight together with our technical expertise to help you achieve your financial ambitions.

We take a complete view of your finances
Goal setting, planning, risk and return assessment must be made clinically to deliver a prosperous retirement. Through our joined-up approach to financial planning, tax and investment management, we can make the most of the opportunities available to you.

We are impartial
There is an acute need for high quality, independent financial advice at every level of a sport. While athletes receive a large percentage of their earnings over a short timeframe, a partnership with an adviser can last a lifetime. A successful long term relationship requires honesty, integrity and impartiality, which are central to the way we work.

Collaborative
We strive to put the interests of our clients first. Our business is driven by your needs. We always work as a part of, not apart from, a client’s wider advisory team, agent and family.

Award-winning
Our sports team won the ‘Best Professional Services Firm Serving the Football Industry’ award at the Football Business Awards 2017. Judges commented ‘Li & Coopers have a clear focus on how they want to service clients and consistently deliver 1st class results’.